Gather Your Materials

When you've determined your site's needs, create an outline around the themes you want to promote. Remember that each theme of the outline is a page that needs content - text and images that will help educate your visitors.

 


Decide on Your Content
  • Company Information:
    • This is your opportunity to “toot your horn” or market your organization.
  • State the W5's :
    • Who you are; What you do; Where, When & Why you do it. Also add how visitors should contact you - by mail, phone, email etc.
  • Product / Service Information:
    • A complete description of the products or services your business offers, including photos and descriptive text if available. If your product involves technical specifications, instructions, customer support, or other information useful to your customers, compile full descriptive information of this type for your web site.
  • Feedback & Ordering:
    • Be prepared to discuss how you want to gather customer feedback and product order or service inquiry information. There are a variety of ways to do this from simple email links to complex forms.
  • FAQ’s:
    • Frequently asked questions with your answers.
  • Links:
    • Info and resource links for your visitors to access.
Collect the Information
  • History and Philosophy of your organization
  • Press releases and Articles written about you or your company
  • Testimonials
  • Contact information
  • Product or services brochures and Product catalogues
  • Other product information, prices and pictures or photos.
  • Frequently asked questions
  • Music and Video clips
  • Links to other web sites
  • Information about your services, your experience and background.
  • Geographic area where you provide services
  • Any services you offer which are unique, different or better than your competitions.
  • What are these services and how will they benefit your potential customer?
Don't Forget Your Graphics
  • Company logos
  • Diagrams
  • Staff photographs
  • Product photographs
  • Building and/or office photographs etc.

We can create graphics and scan pictures for you.

If you plan to use information or images you did not create, make sure the information or images are not copyrighted, or that you have written authorization to use them.

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